# 100 PEDALS

Incredible Accomplishments in the Face of Adversity

- Dave Cooke
- The 100 Pedals Story

## Dave Cooke

When Dave is not riding his bike in honor of his commitment to 100 Pedals™ he is working with businesses, organizations and individuals to help them overcome the real and perceived obstacles to their success. Dave is a nationally recognized speaker, author, trainer and growth expert who leverages his 25 years sales and marketing experience to create and implement strategic initiatives and develop educational programs resulting in incredible outcomes.

Dave takes pride in his experience with turbulent and chaotic work environments. Having taken the lead in multiple corporate turnaround projects and post merger transitions, Dave understands the challenges organizations face in challenging and difficult times. It is these experiences that shape his commitment to team, relationships, communication, leadership, and a cohesive, collaborative strategy for revenue growth. Despite the adversity of his work environments, he has shown the way with a consistent record of 20% improvement in revenues.

Dave’s approach brings refreshing insight and enthusiasm to the current trends and complexities of today’s business environment. He is passionate that focused goal setting, commitment, leadership, communication, and team oriented activities are the keys to incredible outcomes. It is his personal mission to help transform dreams and goals into productive reality for those committed to getting there.

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